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Internet Trends

Google has been trying new things recently to enhance its Adsense program in order to make it more profitable for all parties involved.

They’ve had ‘Ad Planner,’ a tool advertisers can use to find your website or blog in order to better find targeted audiences.

What the new Ad Planner Publishing Center does, is give content creators or publishers some input into what an advertiser will find when looking for blogs or websites related to their products or services.

In the Ad Planner Publishing Center, you can give accurate details which will help advertisers find you.

Several things you can do to help advertisers get up-to-date information about your blog is to claim your site, accurately describe it, showcase the current ads ran on the site, and choose the correct categories your blog relates to.

If you choose, you can also allow advertisers to view your Google Analytics traffic data if you want to, which would replace the existing estimated numbers Ad Planner now gives.

The video included shows you the steps you need to take.

Ad Planner Publishing Center looks like a good, additional tool which will help publishers and advertisers target the most accurate and responsive audiences.

Internet Trends

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